Kanye West Partners With Gap

According to the New York Times, Kanye and the Gap have partnered for a 10 year deal for the “Yeezy Gap,” apparel line. The retailer says that the clothing line will make its introduction during the first half of 2021.

Someone familiar with the negotiations reportedly said that they agreed upon the deal, which starts this month, with the option to renew after five years. The Yeezy design studio, under Kanye’s direction, plans to create a “modern, elevated basics for men, women, and kids at accessible price points.” Kanye will also have an input on how the clothing will be displayed inside of the Gap stores as well as online.

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